News

30 Jun 2015

Co-Communications Receives Honors for Graphic Design, Integrated Marketing Campaigns

Marketing & PR agency takes home ‘Best in Show’ at PRSA Connecticut Valley Chapter Mercury Awards   Co-Communications, Inc., a full-service marketing and public relations agency, was recently recognized with various awards from the Advertising Club of Connecticut, Public Relations Society of America Connecticut Valley Chapter (PRSA) and the Connecticut Art Directors Club. “We are thrilled to

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16 Jun 2015

Social media can fuel marketing at trade shows

As seen in Westchester County Business Journal Trade show marketing is a great way for companies to get in front of their vertical targets and make new connections. Trade shows (and conferences) can also be a great opportunity to get company thought leaders speaking in front of the right audience and to enhance expert positioning.

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05 Jun 2015

Make your content marketing more visual

As seen in Westchester County Business Journal Did you know that Forrester Research reports one minute of video is equal in value to 1.8 million words? That YouTube is the world’s second-largest search engine? Or, that Instagram is the fastest-growing social network, according to the Pew Research Internet Project? Simply put, we live in a

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12 May 2015

3 video formats for promoting your organization

As seen on Ragan.com Are you making the most of video? YouTube is the world’s second-largest search engine. The value of one minute of video equals that of 1.8 million words, according to Forrester Research. Is your company using video to make its marketing more engaging and share your organization’s story with the world? Whether

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09 Apr 2015

The Future of Strategic Communications

As seen in Westchester County Business Journal Today’s rapidly changing communications landscape requires that marketing communications professionals be strategic, creative, collaborative and nimble to stay on the cutting edge. Last month, Business Wire and CommPro.biz hosted a roundtable discussion at Business Wire’s midtown Manhattan office on the topic of innovation in the communications industry featuring

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15 Mar 2015

Turn your blog into a lead-generation hub

As seen in Westchester County Business Journal Nearly one-third of business-to-business companies have a blog in their marketing toolkit. Blogs are a great avenue for making a website more content-rich, showcasing thought leadership and providing commentary on timely industry topics and trends. Blogging is also a great way to generate qualified leads and tie marketing

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03 Mar 2015

Co-Communications Expands and Enhances New York City Team

Katie LeChase promoted to Account Supervisor, Sarah Aires named Account Coordinator New York, NY –  Co-Communications, Inc., a full-service marketing and communications firm with offices in Westchester, NY, Farmington, CT and Manhattan, announces the promotion of communications and marketing strategist Katie LeChase to Account Supervisor. LeChase is joined in the firm’s growing New York City

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11 Feb 2015

Nonprofit Marketing Best Practices: Tips for Driving Action

by Danielle M. Cyr, as seen on NonprofitInformation.com For nonprofits, the need to build and execute marketing programs that support an organization’s strategic and development goals is critical. It’s not just increasing visibility, boosting awareness and enhancing name recognition. It’s about marketing that generates measurable results, be it cultivating a new pool of donors, securing

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06 Feb 2015

Social media for small business

As seen in Westchester County Business Journal When leveraged strategically, social media can help businesses strengthen relationships with existing clients and attract qualified prospects and leads. With so many platforms to choose from, businesses are tasked with determining not only which are best-suited to meet their business’ needs, but identifying how best to allocate resources

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11 Jan 2015

Social media planning tips for 2015

As seen in Westchester County Business Journal A new year is the perfect time to evaluate what marketing tactics worked well during the prior year and what areas could be improved. Among the many tactics to evaluate as part of this annual marketing audit is social media. Be it Facebook or Twitter, Instagram or Pinterest,

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