| “Consumers
get bombarded with thousands of messages each day. It’s exciting
to help our clients to break through the clutter, rise above the
competition and be heard.”
Mike Dardano, Senior Vice President
Mike Dardano brings more than 25 years of marketing experience
to Co-Communications, where he oversees day-to-day operations, strategic
development, media planning, research and event management.
Prior to joining Co-Communications, Mike served as business development
manager at Burst! Media, New York, NY, where he developed marketing
and sales strategies for the firm's network of 2,500 specialty-content
Web sites. Clients included General Motors, Toyota, Travelodge and
Procter & Gamble.
Previously, Mike served as eastern region vice president of sales
for Seattle, WA-based Media Passage, where he was responsible for
the sales of Web-based print advertising transaction solutions to
key executives at major agencies. Earlier in his career, he served
as eastern sales manager at The Los Angeles Times, managing
more than $60 million in annual advertising revenue for the New
York sales office.
Mike is an active member of The Business Council of Westchester
and was the 2005-2006 Co-Chair of their Creative Marketing Council.
In 2002, he was elected to the Advertising Club of Westchester’s
Board of Directors and has been involved with their annual Big W
Awards gala for the last four years. Mike served as Chairperson
for the Interactive Marketing Council for the Advertising Club of
New York and was an active member in the Publishers Marketing Association.
Mike’s recent charitable work includes The Leukemia and Lymphoma
Society of America, Project A.L.S. and the Wolf Conservation Center.
Mike holds a Bachelor of Arts in Speech Communication from the
University of Rhode Island. |